Jewelry Channel Expands to Austin
Filed in archive Jewelry Shows by tammy on April 21, 2007
have a new neighbor, The Jewelry Channel. They are moving in and that means jobs opportunities for those in the jewelry and/or entertainment field. Right now, they just started to hire, but they have big plans for the area according to this news article, Jewelry Channel lands in Round Rock, 700 jobs planned over 5 years:The channel has established a corporate office and live studio in 30,000 square feet of space, and has plans to eventually expand to 100,000 square feet. The Jewelry Channel's parent company, publicly traded VGL Group of Jaibur, India, expects to make an initial capital investment of $3 million in the project's first year and $20 million over the next five years. The company's Austin operation has already hired 140 people in jobs ranging from on-air talent to warehousing.
Manoj Shrimali, senior vice president with VGL, says the company wanted to establish its U.S. channel in the central time zone and have access to an educated work force in a business-friendly environment. Austin, he says, provided all of the above. "Everyone in the U.S. wants to move to Austin," Shrimali says. "Everything that our channel is about we can find here."
VGL is an integrated corporation that manufactures jewelry in locales across Asia. The Jewelry Channel will mostly market and sell the company's own products, Shrimali says. Last year, VGL Group launched two other jewelry related channels in the United Kingdom and Germany. In addition to live programming, the channel will also run short documentaries about jewelry setting and various aspects of the jewelry business. The company is already broadcasting nationwide through DirecTV on channel 226 and is in final negotiations with Time Warner Cable to begin broadcasting in that carrier's markets. Shrimali says the company hopes to bring the channel to all U.S. markets, but there is no firm timeline on when that may be accomplished.
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