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Men Offer Bling on Valentine's Day

Filed in archive Jewelry Gifts by tammy on February 14, 2007

Men Offer Bling on Valentine's Day
It's no big surprise I'm sure to hear that men are the primarily gift-givers for today - Valentine's Day!

And, by the way, Happy Valentine's Day!

I have to admit that I'm going to run out and buy a card for my sweetie soon, maybe some chocolate too, but I have been remiss about planning ahead for this. He has been out of town and expect back this afternoon, so I have some breathing room!

But, what else do you get a guy on this holiday? Here's a little more about this man vs. woman holiday from Men more likely to gift on Valentine's Day:

A new study from market research company TNS North America says that among those celebrating Valentine's Day this year, men are more likely to give a gift than women (81 percent Versuslinks 68 percent).

The study also shows that the gift of choice is rather more ephemeral than jewelry: 36 percent of men plan to take their Valentine out to dinner.

Among the study's additional findings: The majority of those planning to give a Valentine's Day gift this year plan to spend under $50, and 30 percent of Americans plan to celebrate on a day other than Feb. 14. And a bit of good news for brick-and-mortar retailers: The study also finds that a large majority of those planning to give a gift are purchasing in-store (85 percent) versus online (4 percent).


I wonder if the low web sales have to do with people like me who are unprepared!






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Tags: jewelry  bling  valentines+day    valentine  offer+bling  bling+valentine  fashion+blogosphere 

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